Syneos Health Announces Strategic Collaboration and Investment in Indegene Omnipresence and the Company’s Next-Generation CRM and Omnichannel Engagement SaaS Platform
The Omnipresence platform is the result of a strategic alliance with Indegene, a leading global healthcare tech firm, which brings together Microsoft Power Platform, Dynamics 365, Azure, Office 365 including Teams, LinkedIn and Microsoft AI into a unified customer experience management (CXM) platform verticalized for the healthcare industry. Omnipresence helps life sciences and healthcare organizations drive intelligent customer relationships and experiences.
By activating healthcare professional (HCP) end-to-end experiences, and unifying CRM and omnichannel technology together with advanced analytics and AI capabilities, the modern platform improves upon traditional CRM or multichannel technologies that focus on singular and disparate engagements. Omnipresence can deliver holistic, insights-driven experiences better aligned with HCP needs and preferences to enable increased impact and satisfaction.
“The biopharmaceutical industry is under growing pressure to deliver value-based customer experiences in a far more competitive marketplace. Omnipresence offers customers a bold new choice – an innovative platform, underpinned by
“Omnipresence is a good example of an industry-specific, multi-cloud solution built with and on Microsoft’s enterprise technologies working together in uniquely disruptive ways. We are excited to see Indegene add
Omnipresence is the newest addition to Syneos Health’s
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Source: Syneos Health, Inc.